Kirsten leads a strategic marketing consultancy to help wealth managers grow their businesses and reach new audiences. She focuses on digital marketing transformation, sales enablement, and targeting emerging client segments. She has also worked extensively in the areas of international marketing and impact investing.

Prior to founding her consultancy, Kirsten had over 20 years of experience in financial services in both the US and UK across wealth management, asset management, consumer and private banking. She sat on the Management Committee of UBS Wealth Management in the UK & Jersey leading marketing and growth. She also helped launch the new Standard Chartered Private Bank globally and was their Head of Marketing for EMEA & the Americas.

She holds a marketing degree from Boston College, and an MBA in Global Brand Management from the Thunderbird School of Global Management.